How To Win Friends And Influence People

Would you like to make more friends? Would you like to be able to persuade more people to your way of thinking? Would you like to be a better parent? A better salesperson? Then you will want to put How To Win Friends & Influence People on your annual reading list.

How To Win Friends & Influence People is one of the granddaddies of the self-help genre. Dale Carnegie first published the book in 1937. It has continued to be popular because of the always-appealing topic and because of Dale Carnegie & Associates, Inc., the organization that perpetuates Dale Carnegie's courses.

How To Win Friends & Influence People is an American non-fiction classic. It's message is as relevant today as it was when it was first published in 1937.

Many years ago, the Carnegie Foundation for the Advancement of Teaching and the Carnegie Institute of Technology conducted investigations that found about 15 percent of one's financial success is due to technical knowledge; 85 percent is due to skill in human engineering -- personality and the ability to lead people.

Most universities do a fine job of teaching technical knowledge, but not many teach those critical "people skills". That's why many organizations continue to require their junior executives to complete the Dale Carnegie Course In Effective Speaking And Human Relations. You could think of the course as an executive finishing school. One of the textbooks for the course is How To Win Friends & Influence People.

This book isn't based on dry theory, but on the experiences of students in Dale Carnegie's courses who applied the ideas to find out what really works in more effective human relations. And many other things may have changed, but human nature hasn't changed over all these years.